Trail Mix
Deven Fulton Deven Fulton

Trail Mix

We created a mid-funnel, photo carousel social media campaign promoting Southwest’s top hiking destinations so customers could high-trail it outta town. Ba dum dum.

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50 Years of Love
Deven Fulton Deven Fulton

50 Years of Love

What fun. The ask was to create a full-page bleed (#ifkyk) for the Dallas Morning News to celebrate Southwest Airlines' 50 years of service of flying out of Love Field. Old School ads, well, they just make my heart happy.

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Get Your YucaTAN
Deven Fulton Deven Fulton

Get Your YucaTAN

So love that we got to announce a new route: Nonstop flights from Colorado Springs to Cancun. It later became an outdoor board. Couldn’t resist the pun.

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Get Up and Go-na
Deven Fulton Deven Fulton

Get Up and Go-na

My art director and I were tasked with announcing new nonstop flights from Sacramento to Kona. At Southwest, we love our ryhmes, as it works all time(s).

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Calories Don’t Count Here
Deven Fulton Deven Fulton

Calories Don’t Count Here

We created this snack box for long-haul flights from the mainland U.S. to Hawaii. I actually saw one on my way to Maui, but the photo I took wasn’t good. I think I was too busy snacking.

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Get a Real Charge
Deven Fulton Deven Fulton

Get a Real Charge

Sustainability is a core initiatve at Southwest. What better place to share our our fun-loving personality than on these electric vehicles when passengers are watching their luggage load?

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